Compass Media

Compass Media’s Purple Ribbon Pledge (PRP) encourages drivers to take the pledge not to drink and drive. Throughout the holiday season, drivers can sign the Pledge at various locations across the Cayman Islands. Running alongside PRP is the Designated Driver (DD) campaign.

Together, these initiatives form #ArriveAlive345, a combined effort to raise awareness about drinking and driving while promoting safety within the Cayman community.

The 2025–2026 campaign launches today, 6 October 2025, and runs through 31 December 2025. The Purple Ribbon Pledge and Designated Driver campaigns officially kick off on 15 November 2025 and continue through 1 January 2026.

The Purple Ribbon Pledge encourages drivers to demonstrate their commitment to staying sober behind the wheel over the holiday season. The Designated Driver program, supported by local bars, restaurants, and clubs, plays a key role in helping keep our roads safe. It’s simple: anyone who identifies themselves as the Designated Driver will receive a DD keychain and complimentary soft drinks in recognition of their responsible choice.

To help everyone get home safely, the New Year’s Eve Purple Ribbon Bus will run on 31 December 2025, offering FREE rides to residents and visitors between 9 PM and 2 AM. Buses will serve all districts on Grand Cayman and Cayman Brac.

How to ride: wait outside any major restaurant, bar, or bus stop along the route; look for a bus with purple flashing lights and reflective signage; confirm it’s heading your way — then hop on board!

This community service is made possible through the generous support of our sponsors.
A full list of participating bars and restaurants in the Designated Driver programme will be announced soon.

New Years Eve Purple Ribbon Bus Routes will be released soon.